Postable is a lively NYC based start-up that introduces a fresh perspective to the greeting card industry. The goal? To bringing high quality greeting cards to everyones finger tips. The site allows customers to choose from hundreds of card designs by artists across the globe.
I wanted to bring a lot of personality to this brand, so I went with inviting colors and welcoming typography. I wanted the UI to reflect this as well, so I create a wide selection of playful illustrations and animations to make the browsing experience more enjoyable.